Business without money
The number of people who are unemployed increases day after day, so that many people are without financial resources and must find a way to obtain their income. How to make money online without paying anything is such a common question.
In fact, there are basically only two options to get it:
– Or you are lucky enough to find a job, which surely implies that you will have to give up many of the advantages you had in your last position (accepting a lower salary, less social benefits, a less exciting job, etc.).
– Or you must invent an appointment and discover what business to undertake.
I see many people who already have a specific professional career and who are very lost. They are precious people who should not have so many problems when trying to invent a job.
This does not have so much to do with a lack of technical or business preparation, but with the lack of mental preparation: ability to have initiatives, to believe in oneself, and to launch oneself to undertake.
In this post today, I will try to draw what can be the initial step in the genesis of a business project that is feasible (without resources to launch) and that in the medium term allows generating decent income on the Internet.
Should the business I have to start seek to earn easy money?
I want to talk to you about a concept present in the book “Good to Great,” written by Jim Collins. In this work, the author tries to understand why some large multinationals are successful, and their direct competitors, of equal size or strength, are not. In general, the author concludes that three spheres must be joined to create a momentum of success in a business project.
What do you know how to do?
On the one hand, you have to have skills. In the case of a company, it is about knowledge, technology, manufacturing, or sales processes. If you have been working in a sector in a well-defined functional area for 10 or 15 years, there are many things you know a lot about. Make a list with all of them, without worrying about knowing if they are worth something in the market or not.
What things do you like?
The second sphere is that of the things you like.
In this book, Jim Collins showed that, in absolutely all macro-successful projects, there was a management team that was passionate, not with management or making more money, but with the products themselves, with helping people who bought their products or their services.
This is the sphere of passion.
And I think this is a key message: you’re unemployed, okay, but you hated your job.
So if you did not like your work, now you have a fantastic opportunity to correct this aspect of your life, and if like me, you approach the 40 and peak years, it is an excellent time to make this reflection and not spend the rest of your life doing things you don’t like.
So go preparing a second list in which you list absolutely all the passions you may have (your hobbies, the things you like …) because in a blog people must perceive not only good content but also that the author The blog conveys that desire, that joy, that energy so contagious that you feel when you enjoy doing what you do.
What do you know about selling?
The third area is the ability to sell.
I know many people who are very competent at the technical level, can be an excellent writer, an excellent designer, an excellent programmer. Still, they are people who do not have any training or capacity on issues of management, marketing and sales.
If this is your case, what you have to do in the very short term is to train yourself.
If you understand as I do that the future is going through the digital channel, my recommendation is that you sign up for a digital marketing course and do it well, that you try to master these tactics and at the same time try to launch what you are learning in your project.
That said, you should realize that if you help a group to solve significant problems, you can always sell professional services to this group. And if you use your imagination a little, surely you can also sell physical or digital products.